How to know about the company. never go to war without weapons. An interview is no less than a war where you need to be fully prepared beforehand. To come up with war strategies you should have full information about the company but how would you do that?
What are you supposed to know? Where to search and what to search for? Take a Deep Breath and Relax, in this blog all your worries will be put to rest. Here are steps that you will have to follow to gain all knowledge about the company beforehand.
Table of Contents
How to know about the company before your interview
1. Find out the company websites
Nothing is better than a Website when you want to know about a company. You can start your research by going through its website. You can find all the information about the company on the About Us page. You should check out the company’s motive mission history or about the founder and directors HR of the company what type of company it is what products it deals with what is its recent development what services it provides. How to know about the company. You should Do your research, and try in making a much better impression on the hiring manager…
Be attentive towards the small details of the company. See what the website tells about the company yes it is true often hyperbole is used when the company talks about themselves but it is somewhat rue.
When you hear “Driven to excellence” what is the first thought that crosses your mind. Do you want to work at a place where people are driven to excellence or do it makes you feel tired? Do you like the idea of working with people who probably consider their co-workers family or does the thought of such an environment make you want to run in the opposite direction as need more distance between your job and your personal life?
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2. Check its ranking at Alexa
Alexa has a ranking system of auditing and it creates frequency for visitors. It has its own ranking algorithm wherein the traffic of the website is recorded. The ranking is a significant tool as it continues to be popular among bloggers and even some websites such as SEO Insights, Website Value, and Rank Checker, list the Alexa rank of the websites they evaluate. Alexa rank provides many benefits to a website owner.
3. Search the social network sites
Search the company’s social media profiles like LinkedIn, Twitter and Facebook, the most popular sites with the highest no. of users. You might catch up with recent news that you might have missed on Google News. You might see pictures of employee outgoings or events. You’ll get a clear idea of the company’s environment and the type of people who work there.
This will give you loads of ideas for the questions that you can ask in the interview too. For Example: Can you tell me apart from events what else the company does to enhance team-building?”
4. Send message through their social site to know anything
Well, what best way to ask the company directly about your questions regarding the company. You can directly ask them about all the information that you need and is not available on the company’s websites. You can contact the company’s expertise and get all the knowledge that you need prior to your interview from there.
5. Check their products in web sites
In order to know a company, you should know what products it deals with what are its products and what are services the company is providing.
Why should a customer buy products from this company? What is it offering its customers? If you know all about their product you can come up with questions and ideas for marketing. You will have an idea of the type of work you’d be doing once hired. Just By having a general idea of the company’s clients and the types of products and services they are offered, will help you pass your interview with flying colours.
6. Check the name of directors and find the details
The good news is that it’s easier to earn about an employer before the job interview than ever before with the internet and websites. You just need to take some time, in advance and learn as much as you can about the corporation online.
You can then tap into your real-world network to see who you know and who can help give you an interview edge over the other candidates.
7. Review!
Once you are done with all your homework for the interview you can evaluate yourself, you should be able to answer the following questions:
- Who is the CEO HR of the organisation?
- When and by whom was the company founded?
- With what motive the company was started?
- Do they have multiple branches?
- How do they make money? What do they sell?
- What do they have to offer their customers?
- How are they different from any other organization?
- What are their Goals?
Use these questions as a checklist, just to make sure you’ve researched the company enough to ace your interview.
8. How to Use This Research during Interviews
Well, you are done with your research, you have gathered all the knowledge, you have all the answers to your questions, you have reviewed yourself, so congratulations you are finally completely ready for the interview. Ohh! No!! Wait!!!
Do you even know how to use this research during interviews?
During a job interview, the interviewers simply ask questions to get to know candidates and to determine if that candidate is a good fit for the position and the company or not.
Your responses to the questions are anticipated to be compelling to show the interviewee that you’ll be helpful to their goals and bottom line.
In addition to that even your knowledge might as well help you to give specific answers like if you’re asked why you’d like to work for the company, you can share the details about things you find admirable about the company you can talk about its goals or its culture and how you think you can help in the growth of the company.
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