7-Step Formula to Get Started with Whatsapp Marketing

Step 1: Set Up a Business Profile        

• Create a dedicated business profile on WhatsApp using your business phone number.
• Fill out your business information, such as name, logo, description, and contact details.

Practical Steps Tutorials follow this step by step to create a professional what’s app business account:

Download WhatsApp Business App:

• Go to your device’s app store (Google Play Store for Android, App Store for iOS).
• Search for “WhatsApp Business” and download the app.
• Install and Open the App:
• Once the app is downloaded, install it and open it.
• Agree to Terms and Conditions:
• Read and accept the terms and conditions.
• Verify Your Phone Number:
• Enter your business phone number. Make sure it’s a dedicated number for business use.
• WhatsApp will send a verification code to your phone. Enter the code to verify your number.

Set Up Your Business Profile:

• Add your business name, category, and a brief description.
• You can also add your business address, email, and website for customers to contact you.

Customize Your Business Profile:

• Upload your business logo or profile picture.
• Add a catchy and relevant status message.

Explore Business Features:

• WhatsApp Business offers features like Quick Replies, Labels, and Automated Messages.
• Set up quick replies for frequently asked questions and create labels to organize your chats.
• Create Product Catalog (Optional):
• If you’re selling products, you can create a product catalog.
• Add product details, images, and prices to showcase your offerings.

Connect with Customers:

• Start conversations with customers by sending greetings, updates, and important information.

Promote Your WhatsApp Business Account:

• Add a WhatsApp button to your website and social media profiles.
• Include your WhatsApp number in your business cards and marketing materials.

Stay Responsive:

• Aim to respond to customer messages promptly.
• Use the Away Message feature to inform customers when you’re not available.

Analyze Performance (Optional):

• WhatsApp Business provides basic analytics on message delivery and response rates.

Regularly Update Your Profile:

• Keep your business profile updated with new products, services, or changes.

Step 2: Build Your Contact List

• Collect phone numbers of interested customers and obtain their permission to message them.
• Leverage your existing customer base, website, and social media to gather contacts.

Step 3: Choose the Right Tools

• Utilize WhatsApp Business API or Business App for automated messaging and better analytics.
• You can consider any third-party tools for managing campaigns and monitoring performance like tools that helps you to send messages in bulk.

Step 4: Build Compelling Content

• Create Follow up templates for better and smooth work fellow.
• Always try to share media that speak about your brand.

Step 5: Segment Your Audience

• Divide your contact list into segments based on demographics, interests, and behaviors.
• Send personalized messages to each segment for a more effective impact.

Step 6: Plan and Schedule Campaigns plus follow up

• Create a content calendar to schedule your messages at optimal times.
• Avoid spamming by sending relevant messages and not overwhelming your audience.
• Also mention question like Do you want us to share information Like that types yes or No.
• You can also add one more question like Types Stop if you don’t want messages from us.
• This will help you to not get block and ban from what’s app.

Step 7: Monitor and Optimize

• Monitor each and every aspect of your campaign so that next time you can do better planning.
• Use insights to refine your strategies, improve engagement, and achieve better results.